Family holidays for the artist Louise Ashcroft meant one thing - variety pack cereals. Would it be cornflakes? or Frosties? Coco pops or Ricicles? Through this multi-grain multiple choice Louise realised she could be anyone..... kind of. Join her for a creative, personal journey through her favourite corn-syrup infused, inflated grain. James Ward introduces another curious talk about a subject that may seem boring, but is actually very interesting.... maybe.