Brian Decker, a serial entrepreneur, began his mortgage career in 2004 after earning a Business Finance degree from Biola University. By 2011, he was among the Top 10 Loan Officers in the nation and later led loan officer teams at two publicly traded firms. In 2019, he founded Modern Lending, his own mortgage bank. Brian's dedication to ethical lending earned him recognition as one of the Top 10 Influential Mortgage Professionals in the U.S. He also co-founded SOAR Energy, an AI-driven energy efficiency company, with Tarek El Moussa and Shelby Elias. In the cryptocurrency space, Brian has educated over 50,000 learners, helping many significantly grow their wealth; his personal crypto account skyrocketed from $500,000 to $7 million in 18 months. As an investor, he owns a diverse portfolio, including apartments, AirBnBs, and a partnership with Ryan Pineda at Zapotal Discovery Beach Club. Today, Brian aims to inspire others to build generational wealth through his podcast, masterclasses, and speaking engagements, embodying the entrepreneurial spirit.   During the show we discuss: Key Qualities To Look For When Building A High-Performing Team In The Mortgage Industry Strategies To Foster A Culture Of Collaboration And Innovation Within Teams Role Of Strategic Partnerships In Business Success And Methods For Identifying Potential Partners Example Of A Specific Partnership That Significantly Impacted Growth And Lessons Learned From It Most Effective Strategies For Generating Leads In The Mortgage Market Explanation Of The Culture Index And How To Use It To Hire Top Talent Evolution Of Lead Generation Approach With Changes In Technology And Consumer Behavior Innovative Outside Revenue Generation Strategies That Have Been Effective Systems And Processes Implemented To Ensure Efficiency And Scalability In Businesses Use Of Ai In Content Marketing Efforts And Observed Results Examples Of Successful Content Marketing Campaigns Utilizing Ai Advice For Aspiring Entrepreneurs Looking To Build Successful Ventures   Show Resource/s: https://www.thebriandecker.com/ https://modernloans.com/