In this week's episode of the Business of Data podcast, host Catherine King talks with Bobbi Jo Allan, Vice President, NF Digital Product Management and Innovation for  Fortune 100 company Nationwide. Together they walk through the importance of placing your customer at the center of your thinking, and how you can impact the bigger business picture. In the discussion this week: Hybrid models of innovation Understanding your customer's thinking with data Retaining top talent How industry-specific knowledge can really empower a data team