Andreia Tulcidás joins us today to talk about building an advocate program within a community. She takes us through the steps she took to launch the OutSystems' user groups, how they've become an integral part of their community, and how they work together with their leaders to incentivize and reward. OutSystems is a modern application platform that enables organizations to tackle any critical application. Building a champion program from the ground up requires understanding the purpose of the program and the people you want to bring value to and finding ways to collaborate and incentivize.