This week we take a look at Membership Marketing with Mark Scott, Executive Director of Marketing and Communications at the Chartered Institute of Marketing.

Well - it's fair to say we got last week's prediction wrong! This week our Opinionated Marketers discuss Trump's win and the positives that the result brings.

This week we explore the world of Subscription Marketing - what it is, its superpower, and how it can work for you.  Anne Janzer guests, hosted by Kiran Kapur.