Will your next new colleague be a machine? It’s no longer so far-fetched. Natural language interfaces will soon replace software UIs we’re used to with good old fashioned conversation.   That’s according to Doug Smith, GM of Solutions for Microsoft Canada.   This week on The Catalyst, he provides insights into the rapid adoption of GenAI, the hype around it, and why it matters to your business today more than ever.  GenAI tools, such as Microsoft 365 Copilot, are going to make significant changes to the ways we do our jobs, augmenting human capabilities and boosting productivity.  Smith walks us through Microsoft’s view on pressing concerns about AI, from its impact on jobs to ethical ethical considerations, while reinforcing the importance of a responsible approach to AI. He also outlines his advice for leaders and boards on educating themselves and adopting GenAI into their organizations with a focus on empowering everyone involved.  Featuring: Doug Smith, General Manager of Solutions for Microsoft Canada The Catalyst by Softchoice is the podcast dedicated to exploring the intersection of humans and technology. This episode of The Catalyst is brought to you by Microsoft Copilot. Want to explore the possibilities of GenAI in your business? Contact Softchoice today or visit Softchoice.com/genai to learn about our Genitive AI Catalyst Workshop and start harnessing the power of AI securely.