Rapid advancement in the sophistication and availability of "deepfake" technology enabled by generative AI - the ability to generate convincing multimedia and interactive representations indistinguishable from the real thing - presents new and growing challenges for CISOs seeking to combat fraud, intrusion, disinformation, and other adverse consequences of social engineering. CISOs will need to maintain enhanced understanding of deepfake technology to craft and manage effective controls - yet some of the most effective controls may be surprisingly low-cost and low-tech. This podcast will examine the state of practice for deepfake generation and distribution and discuss effective countermeasures and controls for common threat typologies. Visit https://cisostoriespodcast.com for all the latest episodes! Show Notes: https://cisostoriespodcast.com/csp-188