The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Doug Abdiel "reverse-interviews" John Bicknell, the CEO|Founder of More Cowbell Unlimited and traditional Cognitive Crucible podcast host.  John discusses More Cowbell Unlimited's cognitive indicators and related technology that the US Army is prototyping in order to create effects, maintain Information Advantage, and compete globally. Recording Date: 26 Sept 2024 Research Question: John Bicknell suggests an interested student or researcher examine:  How can information professionals use complex system communication channel noise levels to improve goal pursuit? Resources: Cognitive Crucible Podcast Episodes Mentioned #47 Yaneer Bar-Yam on Complex Systems and the War on Ideals #85 Josh Kerbel on Complexity and Anticipatory Intelligence #148 Kalev Leetaru on GDELT More Cowbell Unlimited YouTube: More Cowbell SNL Skit The Magical Number Seven, Plus or Minus Two: Some Limits on our Capacity for Processing Information by George A. Miller Maxwell's Demon and the Golden Apple: Global Discord in the New Millennium by Randall L. Schweller Where Is the Green Sheep? by Mem Fox and Judy Horacek Link to full show notes and resources Guest Bio: John Bicknell founded More Cowbell Unlimited to help America remain a beacon of hope and strength on the world stage. America must adopt Process Dominance as a core capability in order to innovate and survive in the Information Age. His vision is for process technologies to be as ubiquitous as processes are. John is a national security thought leader and passionate analytics visionary. He has written extensively on national security matters related to information warfare, critical infrastructure defense, and space situational awareness. John leads software and business development efforts for More Cowbell Unlimited. John is a retired Marine Corps officer who served worldwide. He led enterprise-level process-intensive human resources supply chain projects designed to discover inefficiencies, architect solutions, and re-purpose manpower savings. In his corporate career, he operationalized an Analytics Center of Excellence for a large EdTech firm, among other accomplishments. John is also Vice President for the Information Professionals Association and host of The Cognitive Crucible podcast. His Master’s degree from the Naval Postgraduate School emphasizes econometrics and operations research. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at [email protected]. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.