Recorded at the international convention for global cold chain in San Diego, Shane talks to inventor and cold chain solutions provider Bob Tippman.  From a multigenerational family that are an institution of US cold chain, Bob is a one of those people that gets out of bed in the morning hungry to find the next big idea that can change the cold chain.  His products like the Quick Freeze blast freezing solution, are interesting twists on long established technology, and he has plenty more ideas to come.  Shane and Bob also talk about the big idea that they both believe needs to be seriously considered. It's simple but could be game changing, turning up the thermostat and storing food at higher temperatures to reduce overall energy use across the cold chain. Is it that simple... listen and find out..