Sometimes, getting new leads can be a tough task for contractors. One way many businesses do this is through lead generation services. But should you use third-party lead generation services for your business? Tom shares his thoughts on lead generation services. He discusses why building a strong brand is essential for contractors and how they can use lead generation services strategically based on their business circumstances.  Episode Highlights: [00:00] - Lead gen services and the importance of building a strong brand [01:53] - Getting immediate leads for new businesses [03:08] - Consumers don't see lead gen sites as problematic [04:34] - Build your brand and use lead gen sites as needed [04:46] - $300 million company on Angi [05:30] - Clients just want to solve their problems [06:39] - Have a presence everywhere your potential clients might look [07:42] - Lead services spend millions on advertising to generate leads [08:16] - The cost and the ROI [10:47] - Respond immediately to leads from these services [12:03] - Refining your lead intake process and leveling up sales skills Resources: 💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/  💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap  == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground  == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook  == Grab the Gear == https://gear.thecontractorfight.com/  == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig  == Rate the Podcast == Help your fellow contractors find the podcast! Please leave a rating/review!  Apple Podcasts   Spotify