Joe and Tom welcome Corey Leff of JohnWallStreet. Corey talks about his transition from finance into sports, and the creation of JohnWallStreet. He also expands on how he found a passion for sports finance and startup space, and the importance of bringing a focus on quality over quantity with his content. He also discusses the four pillars of his business, his investors and his focus on B2B Content. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports and Instagram @cu_sps_sportsmanagement. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR). The show is produced by Mike Schretter’25 (@mikeschrett1), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with Mike Schretter’25 and Lissa Ruiz managing social media efforts.   Links:  https://blog.johnwallstreet.com/ https://www.linkedin.com/in/john-wallstreet/