Description
Learn More Earn More Business Growth Podcast
Host: Brian Webb
Episode 45: The B2B VIP Sales Funnel To Add $1MM+ To Your Revenue In 2022
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VALUE BOMBS
Are you a B2B business? Is the average annual valuation for a customer five figures, six figures, or seven figures annually? If so, you're in the right place at the right time. I'm going to explain the VIP Funnel that I've engineered for you to use to go after your top dream 100 customers in a way they've likely never seen before.
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SOFTWARE TOOLS RECOMMENDED BY BRIAN WEBB & WHATBOX DIGITAL
Active Campaign - CRM & Marketing Automation
TypeForm - Web Forms
Monday - Project Management (on steroids)
Pipedrive - CRM Alternative
Instapage - Landing Pages
Creative Market - Graphic Design & Creative Template Resources
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TRANSCRIPT
Brian Webb:
Are you a B2B business? Is the average annual valuation for a customer five figures, six figures, or seven figures annually? If so, you're in the right place at the right time. I'm going to explain the VIP Funnel that I've engineered for you to use to go after your top dream 100 customers in a way they've likely never seen before. Let's jump in.
This is the Learn More Earn More Business Growth Podcast.
Hey everyone. Welcome to the show. I'm your host, Brian Webb. This podcast is designed to be your number one premier place to learn the framework secrets and grow hacks, to grow and scale your business smarter and faster. While you're working on pursuing your dreams and growing your business, I'll be here to help you make better decisions and avoid costly pitfalls and expensive mistakes along the way. So, let's go ahead and jump into today's episode.
Welcome back to the show everyone. As I mentioned, if you're a B2B business, if a customer annual valuation represents five figures, six figures, seven figures, or even eight figures or more, you are going to want to hear about the sales funnel that I'm calling the VIP Sales Funnel, which leverages the power of shock and awe. While I believe it was Dan Kennedy, who is arguably the godfather of direct response marketing, I believe I heard Darren Hardy, former publisher of Success Magazine or editor in chief rather say the same thing, which is, "When you are going after high-value customers or clients, you can't just send them a brochure. You can't just rely on your website. You have to shock them. You have to awe them. You have to completely rise above the white noise of mediocrity that is your marketplace to get their attention."
It takes time. It takes some creativity and it takes commitment. So while I can in no way give you the comprehensive, full layout of what this funnel looks like in a podcast, since it is an audio format, I do want to explain it to you and cover some of the highlights of why it's so powerful. So let's talk about step one. The very first thing that you'd ever want to do if you're going to leverage this kind of a funnel is come up with a list of your dream 100 customers. Think of dream 100, by the way, as the minimum number of high-value prospects that you want to target. It might have 200 or 300 people, but probably focusing on 100 people at a time is more than enough to keep you busy for a while. Once you've attacked that list and you've targeted them, maybe then go onto another dream list of 100 people.
So now that we have a list of your top dream 100 customers, we are going to come up with something, I have an idea for that I'm going to share with you, but it's certainly not the only idea. But we are going to come up with something that we are going to send to them that is almost guaranteed to not be ignorable, that's alm
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