Learn a 5-step process for launching and building a successful personal brand from Anna Bertoldini, a brand marketer at NielsenIQ by day and a personal branding expert outside her 9-5. Anna will teach you:How to determine your personal branding goalHow to leverage your unique selling point in brandingEffective communication tips include voice and toneThe one thing all personal brands must have to succeed Show Notes: Weekly Newsletter Sign-Up: http://bit.ly/37hqtQW Follow Career Contessa: http://bit.ly/2TMH2QP   Guest Resources: Follow Anna on LinkedIn: https://www.linkedin.com/in/annabertoldini/ Follow Lauren on LinkedIn: https://www.linkedin.com/in/laurenmcgoodwin/  Career Contessa Resources: Book 1:1 career coaching session: https://www.careercontessa.com/hire-a-mentor/  Take an online course: https://www.careercontessa.com/education/  Get your personalized salary report: https://www.careercontessa.com/the-salary-project/  Browse open jobs: https://www.careercontessa.com/jobs/ Produced by Dear Media See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.