Edward Egros outlines a general criteria for betting the Heisman before breaking down three contenders with value. Two play in the SEC, while the third comes from a smaller Big 12 program. The Football Analytics Show is presented by The Power Rank, a site devoted to predictive analytics for football betting. To get 5-Nugget Saturday, a curated list of bets and analytics, sign up for the free newsletter here: https://thepowerrank.com/