In this episode of The Good Dirt, Mary & Emma explore sustainability in the spirits industry with Harrison Holditch of Half Shell Vodka. At just 33 years old, Harrison has pioneered innovative sustainable practices in producing vodka, including using recycled materials and local partnerships. Among Half Shell Vodka's noteworthy achievements is its revolutionary 100% recyclable cardboard bottle made from 94% recycled materials. The discussion covers Harrison's journey, the company’s sustainable practices, and innovations like their unique filtration system using oyster shells and coconut carbon. The episode also highlights the challenges and benefits of adopting sustainable methods in distilling. 00:00 Welcome to The Good Dirt 01:34 Introducing Half Shell Vodka 03:21 Harrison Holditch's Journey 09:11 Sustainability Practices at Half Shell Vodka 17:26 The Innovation of the Paper Bottle 26:05 Sustainability and Glass: A Complex Relationship 27:07 The Global Supply Chain and Carbon Footprint 29:43 Exploring Alternatives: Paper Bottles and Beyond 32:40 Challenges and Innovations in the Spirits Industry 37:48 Living the Slow Life: A Personal Perspective 39:57 Navigating Natural Disasters: Life on the Gulf Coast 41:55 The Good Dirt: What It Means to Us 42:58 Where to Find Half Shell Vodka ━━━━━━━━━━━━━━━━━━━━━━ 🌻 About Lady Farmer: · Subscribe to The ALMANAC, a Lady Farmer Newsletter & Community · Visit Our Website · Follow @weareladyfarmer on Instagram · Email us at [email protected] or leave us a voicemail! Call 443-459-1950 and ask a question or share what the good dirt means to you! Original music by John Kingsley. Editing and podcast production by Fast Forward Production. 🌿 The Good Dirt Producers: · Wendy Gray