In today's episode, Sarah is joined by Marissa Pain, the Social Media Manager at Radford Beauty. Chatting about her journey into the beauty industry, topics discussed include where social media is headed, her day to day handling brand socials, wearing many hats, staying on top of trends and figuring out the algorithm, diversifying your content, building a community, long-form vs short-form content, covid affecting online business, working with influencers, the power of networking, and content creation tips.  Listen On: Spotify: https://open.spotify.com/show/7ukk999oid93llEkOdXM1C?si=JQwYKi3rSE2P1PA9GKeRXA iTunes: https://podcasts.apple.com/ca/podcast/the-good-the-bad-the-future/id1607691581 SUBSCRIBE TO THE PODCAST ►  Add Me On Instagram: Sarah: https://www.instagram.com/sarahsemkowski71/ Podcast: https://www.instagram.com/thegood.thebad.thefuture/ Guest: Marissa: https://www.instagram.com/marissaa_/