Welcome to Rules Don’t Apply, a series that redefines what’s possible by exploring the unconventional wisdom of pioneers, provocateurs, and disruptors.In this episode, filmed live at SXSW Sydney, we’re joined by Noelle Russell, Chief AI Officer at the AI Leadership Institute and founder of the I Heart AI community. Recognised as one of LinkedIn’s Top Voices in AI and executive coaching, Noelle has received Microsoft’s MVP award four times and VentureBeat’s award in AI ethics and mentorship. She’s a visionary in responsible AI and a fierce advocate for democratising access to AI knowledge.Noelle dives into some of today’s most pressing topics in technology, from bridging the AI literacy gap to the rise of AI-generated misinformation. She explores why AI literacy is essential for businesses, marketers, and anyone looking to thrive in an increasingly digital world. Through thought-provoking discussions, Noelle explains how democratised AI is transforming traditional marketing and highlights the role of human creativity in a future dominated by intelligent machines.With AI rapidly advancing, Noelle also reflects on how ethical development and civil discourse can shape a healthier digital future, emphasising the need for divergent thinking and responsible innovation.If you’re ready to understand the true power and responsibility that comes with AI, this conversation with Noelle Russell is a must-watch.Don’t miss Noelle’s insights on how we can prepare for a future where AI and human creativity coexist to build a better world.Find out more about The Growth Distillery: https://www.thegrowthdistillery.com.au/Instagram: https://www.instagram.com/thegrowthdistilleryau LinkedIn: https://www.linkedin.com/company/the-growth-distillery YouTube: https://www.youtube.com/@thegrowthdistillery