Episode 50: Today's conversation is with Lesley Chou, Research Lead at Google, on the latest consumer shopping research. In our weekly sit-down with editor-in-chief Marty Beckerman, we discuss the silver economy, how much the 12 Days Of Christmas song items would actually cost, and loneliness at work. Watch builders here: https://www.youtube.com/channel/UC1c5-IC2urkFeHIzcp8FfKg Sign up for the free b.newsletter: https://www.business.com/b-newsletter/ Are you spending your time more as a marketer or are you leading with a consumer-first mindset? For more lead-gen consumer insights, check out Google Ads on Air: Think Lead Gen 2023 Google and Ipsos partnered together on a 2023 Lead Gen research study, to survey over 4000 US consumers on their behaviors - focused on those who have filled out a lead form and/or made a purchase.