It’s an IAB UK double-act this week on the podcast as James chats with our Chief Digital Cheerleader, Joy and Director of Marketing, Tom Stevens, about rediscovering the joy of digital. Discover the story behind the campaign’s inception, the creative magic that brought it to life, and Joy’s eclectic career path so far. *Spoiler* she may or may not have been the star of a well-known Christmas ad… Rediscover the Joy of Digital at: https://www.iabuk.com/joyofdigital Follow Joy on LinkedIn: https://www.linkedin.com/showcase/joy-t-b/ Read Joy's agony aunt column in Campaign: https://www.campaignlive.co.uk/article/dear-joy%E2%80%A6-late-prepare-%E2%80%9Ccookie-pocalypse%E2%80%9D/1858930 Hosted on Acast. See acast.com/privacy for more information.