Join Kathy and Andy on our latest podcast episode as they share their expertise in the German market and the ins and outs of influencer marketing within the region. With backgrounds in various direct-to-consumer brands, they offer valuable insights for brands considering expanding into new markets like Germany. This episode covers key considerations for influencer marketing and social media strategies, emphasizing the importance of adapting to local preferences and leveraging platforms like TikTok alongside traditional channels. Whether you're planning to enter the German market or refine your influencer marketing tactics, Kathy and Andy's experiences provide a roadmap for success.