Join us in this episode as we sit down with Kimia, an influencer marketing specialist with years of experience, particularly in helping software companies leverage the power of influencers. Kimia shares her insights on identifying and activating the right creators in the software industry, outlines common mistakes to steer clear of, and provides tips on finding influential voices on LinkedIn. Dive into the specifics of influencer marketing within the tech space and learn how to make it work for your brand.