Join us for a deep dive with Molly, an expert in leveraging influencer collaborations for sales conversions. In this episode, Molly shares her insights on identifying influencers who not only attract attention but also drive significant sales. She'll explain the key metrics to look at when determining the potential for sales conversion, discuss the return on ad spend (ROAS) you can expect in today's market, and provide strategies on how to maximize the impact of influencer partnerships. Whether you're looking to boost your brand's sales or refine your influencer marketing strategy, this episode is packed with valuable advice. Tune in to learn how to make the most out of your influencer collaborations.