If you begin a debate with the line “But the research says...” you’re already setting yourself up for failure. In today‘s episode I share thoughts about research and provide tips and tricks for navigating the often confusIng seas therein.  --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/jakeshell/message Support this podcast: https://anchor.fm/jakeshell/support