In the last episode of Conversations About Running we discussed some of the things we believe are over hyped in the running community, but forgot to mention one the biggest contenders in this category: running form. Online and on social media you can find dedicated running form coaches and even entire companies dedicated solely to helping runners 'improve' their technique. But we believe this has gone too far. In this episode we talk with our coaches about why running technique should not be seen as the 'be all and end all' and how there are far better, more sustainable, and more constructive ways of improving your technique than doing complicated running drills and intricate exercises. In many cases, a more efficient running form can help improve performance, but not to the extent we see it sold online and there is certainly no magic 'one size fits all' formula.