In this episode of Laundromat Resource, host Jordan Berry interviews Charles Measley, a seasoned entrepreneur in the laundromat industry. From his humble beginnings of running a rundown laundromat to overcoming the challenges of expanding and relocating his business, Charles shares his remarkable journey and valuable insights. You'll discover the pivotal role of marketing, the intricate details of commercial leasing, and the essential value of problem-solving and personal growth in the laundry business. Join us as we delve into the world of laundromat management with an expert who knows the ins and outs of the industry. In this episode, Jordan and Charles discuss: 00:00 Utilize calculator for pricing and profit analysis. 05:53 Old machines, low revenue, switched to laundromat. 15:11 Laundromat marketing strategy and brand building efforts. 21:16 Embrace challenges and find opportunities in them. 24:46 Growing capacity to handle problems is essential. 29:41 Adding pickup and delivery is a different business. 33:19 Consider customer perspective for parking, washers, tables. 41:01 Laundromat pricing based on familiarity and simplicity. 44:42 Maximizing efficiency through concentrated customer territories. 52:12 Consider market differences, negotiate rent increase, maintain flexibility. 56:43 Landlord's lack of savvy leads to issues. 01:01:24 Expanding store for wash and fold business. 01:10:14 Challenging process, promotion, construction updates, successful transition. 01:16:11 Planned expansion and improvements for laundry business. 01:19:03 Expensive laundromat project causes strategic reconsideration. 01:27:50 Took over website, improved with help. 01:33:17 Offering comprehensive content creation and marketing services. 01:39:31 Get started, take action, learn by doing. 01:44:43 Inconsistent staff opening causing customer frustration. 01:47:17 Surround yourself with good, influential people. 01:51:48 Emphasize value and express gratitude to the speaker. Show Notes- https://laundromatresource.com/show142 Resources https://suds-digital.com https://fluffandfoldlaundromat.com https://www.facebook.com/profile.php?id=100088986400278&mibextid=LQQJ4d Show Sponsors AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link! https://atmosphere.tv/partner/laundromat-resource Connect With Us YouTube Instagram Facebook LinkedIn Twitter TikTok