Does AI Have a Marketing Problem? - Listen - The Marketing

Does AI Have a Marketing Problem?

Listen now

Description

AI is suffering from low adoption, lousy press, fear of job loss, and frankly a confused public. Is it time for AI to embark on some marketing of its own? That's just one of the subjects Mark Schaefer and Paul Roetzer discuss in this new episode of The Marketing Companion. Mark and Paul also cover the future of the AI copyright problem, the new "robber barons" breaking the law to make AI come alive, regulation, new marketing applications, and much more.

More Episodes

See all »

Influencer product launches

Ed Sheeran launched a new hot sauce in cooperation with Heinz. It makes so much sense. Ed doesn't have to harvest the tomatoes and make anything! Why aren't more bands launching products with influencers? While celebrity endorsements have been around for ages, giving stars a stake in an...

Published 09/23/24

The Marketing Companion

Published 09/23/24

The mystery of social objects

Mark Schaefer and Keith Jennings explore the role of social objects in marketing. They are everywhere; they drive word-of-mouth marketing, and this is one of the least-explored ideas in the arsenal. Learn how to use social objects for your own business and why this idea is indispensable in the AI...

Published 09/09/24