“Mark and Tom have a a great sense of humor. They make what is often dry, anecdotal and speculative information easy to understand and thus deploy.
For example in the Trends episode Mark explains a powerful but difficult concept he calls “malignant complexity” and makes it easy to understand and inspirational. Tom explains the problem further by sharing a personal story about his own password management challenge.
Common misconceptions are vigorously challenged and common wisdoms are scrutinized. In short The Marketing Companion a shining light is a dark tunnel of self-hype. Highly Recommended.”
Mediathink via Apple Podcasts ·
United States of America ·
12/18/13