How do innocent manage their social media? - Behind the scenes with innocent!
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Description
We were sooooo lucky to visit the team at innocent.
Starting off with the social media team we dug into how they manage campaigns, what sort of culture creates the environment for success and how they come up with ideas.
This is the first edit from out day at innocent so make sure to sub for more!
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Key takeaways
Strategic Foundations:
Business growth starts with creating demand that exceeds supply, driving scarcity to increase perceived value and profitability.
The “Three-Part Year” framework helps businesses focus on:
Marketing’s Role in Strategy:
Marketing should focus on...
Published 11/25/24
Published 11/25/24
Introduction
Overview: Joe Glover explains a simplified approach to crafting a marketing strategy.
Value: Strategy aligns marketing efforts with business goals, providing clear benchmarks and direction.
Align with Business Objectives: Marketing goals should connect directly to company...
Published 11/15/24
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