In less than a decade, Sridhar Ramaswamy went from Google grunt to Senior VP of Ads and Commerce. After a decade and a half at Google, Sridhar decided he’d had enough with data-driven search and that the sector was in need for disruption. Enter Neeva, a privacy-focussed, user-centric and subscription-based search engine. Funded in part by Greylock Partners, Neeva has raised over USD 100m—despite the seemingly long odds of outperforming Sridhar’s former employer.