Hello again everyone. Welcome to episode 451 of the Outdoor Biz Podcast. Today, I’m speaking with fellow OWAA member Emanuel Rose. Emanuel is an author, outdoorsman, and marketing expert. He says his love for the natural world has been a constant in his life, and he finds joy in exploring towering forests and the energy of the ocean. His childhood fantasy of discovering special wild places inspired him to write, and his children's book series is growing as a result of that passion. Facebook​ ​Twitter​ ​Instagram​ Love the show? Subscribe, ​rate, review, and share!​ Sign up for my Newsletter ​HERE​ I’d love to hear your feedback about the show! You can contact me here: ​[email protected] Brought to you this week by Thrive Market Show Notes 06:10 Emanuel started writing in childhood, shifted to children's books for grandchildren. 09:41 Emanuel is working on two projects, one about mentoring Gen Z and the other for Gen Z on how to be dynamic individuals. They also wrote about the importance of showing leadership in detoxing from technology and triggering more outdoor time. 12:35 Started a podcast because I was seeking to engage in conversations, provide resources for marketing and AI, and inspire outdoor exploration and wilderness activities. 15:39 re: podcasts, as the host, having the talent and the control allows for selecting guests and topics based on personal interest and connection to outdoor retail wholesale space. 17:21 Authentic Marketing in the Age of AI-AI Marketing: The text is a conversation about the challenges of marketing in the modern world. It focuses on the importance of simplifying marketing efforts and getting back to basics, such as addressing people's concerns in a human-to-human manner and making transactions easy for them. The speaker emphasizes the need to move away from getting lost in key performance indicators (KPIs) and various tools, and instead, focusing on solving problems, providing solutions, and effectively communicating with people. 21:00 Daily Routine: Morning writing and client work, followed by leisure activities in the afternoon such as golf, workouts, or mini adventures. I can easily access nature within an hour. 25:54 Including specific details when reaching out to someone generates better questions and improves the interaction. It's a great tip for effective communication. Emanuel's Childrens Books Learn More You can follow up with Emanuel at: emanuelrose.com Next Steps If you enjoy interviews devoted to the outdoor industry, find us online at ricksaez.com/listen. We love likes and comments, and if you know someone who is also an outdoor enthusiast, go ahead and share our site with them, too. And be sure to Subscribe to our newsletter Keywords #writer, #marketing books, #children's books, #nature-themed books, #value clarification, #mentorship, #nature impact, #self-discovery, #authentic marketing, #OWAA, #fishing tips, #coaching, #simplifying marketing, #generative AI, Podcast produced using Descript, CastMagic Podcast hosted by Libsyn: sign up with code 'outdoorbizpod' for 20% OFF Show Notes powered by Castmagic Website powered by Wordpress Get Your Podcast Published NOW!  I'm partnering with Tracy DeForge, Stephanie Euler, and the Produce Your Podcast team to get it out of your head and into your followers' ears. Tracy and her team have helped me grow and monetize my show, and podcasters trust them because they deliver. Go to https://ricksaez.com/pyp to get all the details. Let's get your show created, produced, and on the air today. Go to https://ricksaez.com/pyp and get all the details. Let me know if you have any questions. Note: As an Affiliate of Amazon and others, I earn from qualifying purchases.