In this episode I sit down with Professor Michael Baum to dissect with brutal honesty the intricacies and pitfalls of the alternative medicine industry. We dive deep into the challenges posed by a scientifically illiterate House of Commons and the prevailing misconception that science is too daunting for the average person to comprehend. We confront the disturbing trend of individuals taking pride in their ignorance, a mindset that perpetuates the acceptance of unproven remedies in the fight against cancer. From herbal remedies to homeopathy and other alternative medicines, Michael Baum and I unravel the allure of these treatments, examining the placebo effect and the reliance on anecdotal evidence that often accompanies them. We emphasize the vital importance of the scientific method, which demands unwavering honesty and has the potential to challenge our deeply entrenched belief systems.