Hedonism Wines has to be one of the most luxurious retail experiences in the UK. Think of it as a wine Disneyland including chandeliers made of wine glasses, multiple large format bottles and some of the greatest wines you can get your hands on! Hugo and Ben welcome Julien Le Doaré, General Manager of Hedonism Wines, onto the podcast. In the episode we discuss: The vision behind Hedonism Wines The range of wines available Expansion into hospitality via a Michelin star restaurant We also taste 3 wines from the Hedonism range that you can purchase online: Alkemi, Xinomavro Rose, 2022 "Clos des Epeneaux", Pommard, Comte Armand, 1990 "Le Desir", Verite, 2013 You can also follow @The_Premier_Cru on socials to keep up to date with future episodes and behind the scenes snippets.