Adobe is making strides for performance marketers. Six Five On the Road makes a stop at AdobeMAX, where host Melody Brue is joined by Adobe's Vikram Viswanathan, Head of Product Marketing & GTM, for a conversation on Adobe's introduction of GenStudio, a new product aimed at revolutionizing performance marketing. Their discussion covers: The inception and vision behind GenStudio How GenStudio stands out in the market of performance marketing tools The specific benefits and features of GenStudio for marketers Vikram's insights on the future of digital marketing and Adobe's role in it Live responses to audience questions about GenStudio and performance marketing