Susan and Laura have found that when they bring up the idea of promoting one’s own work with their creative clients, the idea is almost always met with a sense of dread.  So, how can creators combat this feeling? By making marketing part of the creative process. In this episode, Laura and Susan explore the methodologies and philosophies of the innovative Blue Man Group and how this unique approach to marketing, (which Cams was deeply involved with), helped build their global brand and, more importantly, stay true to themselves in the process. Interested in joining a warm and inviting clan of creatives? Want to get your creative project off the ground with the support of these two coaches? We're here for it! Learn more about The Spark File BLAZE program and book a free, no obligation phone call with us so we can learn more about you and assess how we might be able to help! We believe in you.