In this episode, Andy chats with Kevin Williams an expert in ChatGPT and A.I. ========== References: www.SprinklerNerd.com/inkworks www.InkWorks.ai ========== Kevin: You know, it's not going to be AI that replaces you as the employee or, or supplants you, your company. It's going to be a company that knows how to use AI or a person who knows how to use AI that's going to disrupt things. Andy: Hello my friends. This is Andy. Welcome to episode 129. Of the Sprinkler Nerd Show, where it's my job to speak with world-class water and technology innovators from all walks of life so that it may inspire you and your business. My guest today is Kevin Williams. Who is Kevin Williams? Kevin has been featured in Inc.Magazine, The Wall Street Journal, Financial Times, and even as a Shark Tank business. Before starting his current company, www.inkworks.ai, Kevin was the former operating partner and CEO of www.balls.co. And before that, Kevin was the founder and CEO of Brush Hero, which is the product you may have seen on shark tank. Our conversation today will be focused on AI tools like Chat GPT, and how you can implement these tools in your business. So with that, Kevin, welcome to the show.  Kevin: Thanks so much for having me, Andy.  Andy: I cannot wait to talk about AI and how service businesses, contractors, irrigators, and landscapers can learn a little bit from you, who has spent a lot of time, uh, really becoming an expert in this field. And I think that before we jump into that, I'd like to ask how you got your start in business and as an entrepreneur.  Kevin: It's, it's funny. I actually come from a family of entrepreneurs ever since I was about 10 or 12. My family was traveling all over the country with various business ideas and it was just part of the fabric of my life. Kevin: Sadly, that story doesn't actually end particularly well. So sometimes I, I, I glib about it that I come from a family of failed entrepreneurs because in a period in my adolescence, my parents lost their business, they lost their house. They lost their marriage, like all of this horrible stuff. So young Kevin decides that a good idea is to not be an entrepreneur and instead go be a chemist. Kevin: Well, fates have a way of, uh, of messing with plans like that. Um, I went on the straight and narrow path. I did a bunch of interesting stuff and I ended up at pretty good business school. And in business school, I entered a business plan competition just as a part of a, like an elective entrepreneurship class. Kevin: And I won. And I won a bunch of money that came along with it for seed funding. Um, so I ended up starting my first business having done everything in my power not to be an entrepreneur. I was like, oh heck, here's an opportunity. I'm just going to take a left turn in my life and chase this now. Um, that business didn't necessarily go anywhere, but it introduced me to the angel and venture community in my town in Washington DC and uh I ended up operating businesses for a high net worth, uh, individuals for a bunch of years and my own entrepreneurial journey kicked in again, where I saw that there was just so much waste in a lot of startup companies that people really didn't know how to demonstrate. Kevin: What we marketers would call product market fit, and instead they just dump bucket loads of money into things trying to prove a concept. Uh, and when I saw the rise of social media, I saw an opportunity to rapidly test concepts, um, without necessarily spending a lot of money. And that pivoted into a whole series of businesses where I would either license or buy intellectual property. Kevin: And my dirty little secret was that when a patent was pitched to me, I could go out onto social media and test some concept around that product. I could throw a bunch of traffic at it, see if anybody cared. If people cared about the idea, then I would license the patent and then I would already know that I could get on to first base w