Podcast #148: Cascade Mountain, Wisconsin General Manager Matt Vohs
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This podcast hit paid subscribers’ inboxes on Oct. 23. It dropped for free subscribers on Oct. 30. To receive future pods as soon as they’re live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below: Who Matt Vohs, General Manager of Cascade Mountain, Wisconsin Recorded on October 10, 2023 About Cascade Mountain Click here for a mountain stats overview Owned by: The Walz family Located in: Portage, Wisconsin Year founded: 1962 Pass affiliations: None Reciprocal partners: None Closest neighboring ski areas: Devil’s Head (:20), Christmas Mountain Village (:30), Tyrol Basin (1:00) Base elevation: 820 feet Summit elevation: 1,280 feet Vertical drop: 460 feet Skiable Acres: 176 Average annual snowfall: 50-60 inches Trail count: 48 (23% advanced, 40% intermediate, 37% beginner) Lift count: 10 (2 high-speed quads, 3 fixed-grip quads, 1 triple, 2 doubles, 1 ropetow, 1 carpet – view Lift Blog’s inventory of Cascade’s lift fleet) Why I interviewed him Contrary to what you may imagine, Midwesterners do not pass their winters staring wistfully at the western horizon, daydreaming only of the Back Bowls and Wasatch tram rides. They’re not, God help us, New Yorkers. Because unlike the high-dollar Manhattanite with weeks booked at Deer Valley and Aspen, Midwesterners ski even when they’re not on vacation. Sure, they’ll tag that week in Summit County or Big Sky (driving there, most likely, from Grand Rapids or Cincinnati or Des Moines), but they’ll fill in the calendar in between. They’ll ski on weekends. They’ll ski after work. They’ll ski with their kids and with their buddies and with their cousins. They’ll ski in hunter orange and in Vikings jerseys and in knit caps of mysterious vintage. They’ll ski with a backpack full of High Life and a crockpot tucked beneath each arm and a pack of jerky in their coat pocket. “Want some,” they’ll offer as you meet them for the first time on the chairlift, a 55-year-old Hall double with no safety bar. “My buddy got an elk permit this year.” They ski because it’s fun and they ski because it’s cold and they ski because winter is 16 months long. But mostly they ski because there are ski areas everywhere, and because they’re pretty affordable. Even Vail doesn’t break double digits at its Midwest bumps, with peak-day lift tickets reaching between $69 and $99 at the company’s 10 ski areas spread between Missouri and Ohio. Because of this affordable density, the Midwest is still a stronghold for the blue-collar ski culture that’s been extinguished in large parts of the big-mountain West. You may find that notion offensive - that skiing, in this rustic form, could be more approachable. If so, you’re probably not from the Midwest. These people are hard to offend. Michigan-born Rabbit, AKA Eminem, channels this stubborn regional pride in 8 Mile’s closing rap battle, when he obliterates nemesis Papa Doc by flagrantly itemizing his flaws. “I know everything he’s got to say against me” may as well be the mantra of the Midwest skier. In the U.S. ski universe, Colorad-Bro is Papa Doc, standing dumbfounded after Wisco Bro just turned his sword around on himself: This guy ain’t no m***********g MC I know everything he’s got to say against me My hill is short, It snows 30 inches per year I do ski with a coffee Thermos filled with beer My boys do ski in camouflage I do ride Olin 210s I found in my Uncle Jack’s garage I did hit an icy jump And biff like a chump And my last chairlift ride was 45 seconds long I’m still standing here screaming “Damn let’s do it again!” You can’t point out the idiosyncratic shortcomings of Midwest skiing better than a Midwest skier. They know. And they love the whole goddamn ball of bologna. But that enthusiasm wouldn’t track if Wisconsin’s 33 ski areas were 33 hundred-foot ropetow bumps. As in any big ski state to its eas