We lost a very dear friend in the industry this week, Edouard Jean.  He was the owner of Massive Travels and was very active with ASTA having served as Chapter President, and was getting ready to start a campaign for the Board. He was a champion for minorities in the industry, as well, having served as a Board Member of the Association of Black Travel Professionals, and many other organizations. This episode is a tribute to him and his legacy of service.  I'm sharing his full interview from last August's Ascending in your Travel Business Audio Summit where he shares lots of gems on how he grew his business through cultivating relationships. In this episode, we share: ·     Hold Ed sold hundreds of people onto group trips before becoming a travel advisor ·     Some of his guerrilla marketing tactics ·     The benefits of nurturing genuine relationships outside of business transactions ·     and so much more! Enjoy (and take action)! Register for the 2nd Annual Travel Tech Audio Summit! https://takethehelm.thrivecart.com/travel-tech-audio-summit/ Marketing Power Hour BOGO Flash Sale through 4/21/2024! https://calendly.com/ritaventures/take-the-helm-marketing-consulting-flash-sale-bogo Join the Cruise Content Library:  https://programs.steeryourmarketing.com/products/courses/view/1166776 Send Rita a text with your thoughts! --------------------------------------------------------------- JOIN the Marketing Business School Community: https://programs.steeryourmarketing.com/products/courses/view/1117728 Say HI on Social: Facebook: http://www.facebook.com/takethehelmvbs Instagram: http://www.instagram.com/takethehelmvbs Group: https://www.facebook.com/groups/529490048073622 Direct EMAIL: [email protected]