In this episode of the Valley Today, host Janet Michael speaks with Niki Foster from the Front Royal-Warren County Chamber of Commerce. The conversation covers a wide range of topics including the significance of Small Shop Saturday, upcoming events, and the importance of supporting local businesses. The discussion begins with a lighthearted exchange about recording on Black Friday and the chilly weather outside. Janet and Niki commend each other for not partaking in the Black Friday madness, instead choosing to support local businesses on Small Shop Saturday. They then transition into the main subject of the upcoming events organized by the Chamber of Commerce. One such event is 'Coffee and Conversation,' which has been running since July and has quickly become a community favorite. It offers informative yet casual meet-ups where attendees can interact with local officials and learn more about the community. Niki shares her excitement for the December 6th event featuring leaders from Warren County Fire and Rescue Services. The conversation also delves into the upcoming Christmas Parade, scheduled for December 7th. Niki emphasizes the importance of timely registration and outlines the logistical challenges of organizing such a large event. Janet also humorously remarks on the ridiculousness of last-minute entries trying to be part of the parade. Following that, they discuss the 'Merry Market,' which will have 48 vendors offering unique, locally-made products. Janet and Niki underscore the value of shopping local not only during the holidays but throughout the year. They mention how buying locally-made products keeps money within the community and helps small businesses thrive. Niki details the various activities happening downtown on parade day, including carriage rides, Christmas classics at Royal Cinemas, and special events at local businesses like Stone Branch Center for the Arts and Artsy. There will also be food trucks and musical performances, making it a full-day event for the community to enjoy. Wrapping up the conversation, Janet and Niki talk about an upcoming Business After Hours event at Royal Cinemas, where donations will be collected for the foster care program. The event will conclude with a free screening of 'It's a Wonderful Life,' making it a festive occasion for networking and holiday cheer.