You may not be familiar with the term co-creation or the concept of co-creating with others. But it’s something you’ve at least seen done and hopefully have taken part in yourself. Co-creating is the process of two or more individuals coming together in a cooperative, collaborative relationship for the purpose of creating something that has not existed before and that could not be created without the input of all the people involved. There are tremendous benefits to co-creative relationships, so listen to this episode to hear Eitan’s explanation of the co-creation process. The more horizontal people are, the less team oriented and collaborative they are. In the past episodes of this series, Eitan has made a distinction between having a horizontal mindset and a vertical mindset. Each is an approach to life that determines the way individuals choose to live and relate to others. Co-creation happens best when the parties involved have all made a conscious choice to live according to a vertical mindset - a mindset that intentionally seeks to live for something bigger and more significant than themselves. It’s this mindset that allows the collaboration needed to fuel the co-creation process. On this episode, Eitan discusses how to foster your own vertical mindset for the sake of co-creating. Generous collaboration is at the heart of co-creating.  A person who has a vertical mindset is outward focused, eager to benefit others with their life and interaction. That kind of generous attitude enables them to be open to the possibility and benefits of true collaboration. Co-creating reaches its zenith when that's the case. On this episode, you’ll discover what co-creating is, how the process works, and why it’s a tremendous way for teams and families to work together to accomplish amazing things they couldn’t have done without collaborating.  Is co-creation something that can happen in families?  The primary discussion in the first part of this conversation centers around how workplace teams can practice co-creation for incredible results. But are there other contexts in which co-creating is possible, such as the family? Eitan responds to that question with enthusiasm and describes many ways in which co-creation is beneficial to all kinds of relationships, including those that happen inside the home. Be sure you take the time to listen. Effective co-creation depends on understanding each other and a focus on common goals. Everyone has their own set of self-centered goals that they take with them as they enter relationships. It’s a natural part of being human. But when a person makes the shift into a vertical way of thinking and living, they begin to seek to understand others. It’s this desire for understanding that enables them to see that others are not necessarily in competition with them, they just hold a different viewpoint. Understanding and appreciating the views of others is what  enables collaboration and effective teamwork toward common goals. Eitan describes how this sort of mindset fosters effectiveness in co-creation, on this episode. Outline of This Episode [0:10] What does it mean to co-create with other human beings? [4:27] How does co-creating actually work and come to life in the workplace? [9:51] Can co-creating happen at home with our families? [12:26] Is co-creation in families structured the same as it is in the workplace? [14:51] How can you co-create with those who don’t understand the need for a vertical mindset approach to life?