258 - How I'm using Pic-Time's new AI feature in my Family Photography Business
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Description
Today I'm sharing a story I find pretty mortifying. As a professional photographer, I have dedicated countless hours to not only organizing my clients' photos, but also preaching the importance of good backups and organization... ...and yet the shameful truth is that my own family's photos are mostly a jumbled, unedited mess. Suffice it to say when I sat down to put together a slideshow for my son's 18th birthday, I was scrambling. But my story has a happy ending, and it's all thanks to Pic-Time's new AI search feature... a feature I'd previously thought was only really applicable to wedding photographers. Today I'm sharing not only how I used their tech to save my butt for this project, but more importantly how it opened my eyes to the ways that other family photographers could use this tool to both organize photos and create a better experience for their clients. We will touch on educating clients about the AI tool, how I plan to personalize client proposals and how I think offering searchable online galleries will provide huge value for clients long-term. Ready to finally get consistent with your marketing? Join The Consistency Club for monthly made-for-you marketing delivered directly to your inboxResources: Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the TCBTH Facebook Group - a supportive, business-focused group for photographers. Leave a review!
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