If you’ve been listening to the podcast for some time now, you know that I like to share my thoughts on where our industry is heading, and I do this by doing prediction episodes here on the podcast. Let me tell you, as we close out 2023 and move into 2024, I believe this episode is probably more critical than ever! I am seeing shifts and trends in consumer behavior happening radically, and in this episode, we unpack some of those big challenges we are going to see in 2024.  I know this stuff isn’t easy, but this is what I’m going to be educating on moving forward, because what I share here is a sneak peek at the way that things are shifting and changing, and you need to be prepared for it all!  To get Wealthiest Year Yet, the industry’s # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet. Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!   If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this… For years, Vagaro has been one of my absolute favorite business management software tools. That’s why I’m so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds   Learn more at: https://thethrivingstylist.com/podcast/315