Episodes
I've been saying it for years. If you want to succeed on YouTube, you need to master the art of storytelling. YouTube thrives on captivating stories. This is what sucks you into a video and prevents you from being able to look away.
Have you heard of the phrase "open loops?" It's a psychological phenomenon that you can use in your videos to keep your audience hooked until the end. Today, I'll explain how.
https://videocreators.com/
Published 09/04/23
Wouldn't it be great if you always had amazing content ideas? You could just pop a coin into a machine and a great video idea would pop out any time you wanted. Well, what if I said this can be your reality? Ok, well, not the candy machine, but you can have a never-ending stream of YouTube video ideas. I'll tell you how.
Links in this Episode:
Turn 1 Good Idea into 30 Awesome Ideas: https://www.youtube.com/live/o0K3o3UrJtA
Published 08/28/23
YouTube began as social media. It was a place of expression, connection and building community. But as monetization has come on the scene, it has become a major driver in how people approach their content and sometimes the only thing people think about while making content. Now with AI tools coming on the scene, the entry level to making content has become even lower with complete AI channels. How do we navigate this as creators? How do we use AI while keeping the human connection? We will...
Published 08/21/23
If you’re serious about growing your YouTube channel, you can’t do it alone. We hear it all the time, “two heads are better than one,” and that's 100% true when it comes to YouTube strategy.
Since teaming up with vidIQ, I have had the pleasure of getting to know so many interesting people. One of those people has been Vyyyper, the head of social media for vidIQ. He has a wealth of knowledge when it comes to collaborations. So whether this is something you're interested in or something you've...
Published 08/14/23
Bigger isn't better. And broader isn't better either. If you cast the widest net, you will catch the most fish, right? It sounds good, but we have found that if you talk to everyone, you connect with no one.
So many of the creators we work with are struggling with this. They can't come up with content ideas, connect with their viewers, or keep their viewers coming back to their channel. And all of this is because their channels are way too generic. If you are in this boat, don't worry....
Published 08/07/23
How's your retention going? Are you struggling to keep your viewers engaged with your content? Are people viewers dropping? Are you getting less watch time and slow channel growth? If so, don't worry. I have a simple formula to keep your viewers watching from beginning to end. And that's what I will be sharing today.
Links in this Episode:
Creator Spotlight: https://www.youtube.com/@carriewallis
Discovery Call: https://videocreators.com/seven-signals/discovery-call/
Shrek Video:...
Published 07/31/23
The one silver lining from the pandemic was that everyone learned how to connect with others live in Zoom. Sure, it was awkward at first to be live on camera. But, as time went on, it just became second nature and allowed for some genuine connections.
If you haven’t transferred those skills to YouTube Livestreams yet, you are missing out on a potentially great source of traffic, views, and deeper connection with your audience. Plus, it’s a GREAT way to sell something. Today, I’ve got a...
Published 07/24/23
Viral videos may seem like the ultimate goal for any aspiring YouTube creator. It's like hitting the easy button to explode your channel right? But what if I told you that in the long run, focusing on creating a viral hit can actually be counterproductive and even harmful to your channel's growth?
Today, I'm going to reveal the hidden truth about viral videos and why you might want to rethink your strategy for YouTube success.
Links in this Episode
Creator Spotlight:...
Published 07/17/23
In the vast ocean of creators, it can often feel like a daunting task to stand out. We begin to wonder if we can even make a mark for ourselves amongst all these YouTube giants.
Today I am going to discuss one of these YouTube heroes, Ryan Trahan. He has exploded on the platform and broke out from the sea of creators all around him. But, how did he do it? That's what I will discuss today as I break down his strategies, talk about how he made his mark in a saturated field, and analyze what...
Published 07/10/23
Have you ever felt like you don't quite fit in on YouTube? Do you doubt that you're skilled enough to be successful, so you hesitate to even create? If so, don't worry. You aren't the only one who has struggled with imposter syndrome. It affects so many creators and leads them to feel embarrassed and give up on their dreams.
I've totally been there, but I've learned how to overcome it. That is what I will share with you today.
Links in this Episode
Creator Spotlight...
Published 07/03/23
Has this ever happened to you? You see an amazing video on YouTube that is getting a zillion views and you think, I should just do that! It works for them, it should work for me, right? Right?? Actually.... no. That's now how it works. Imitating successful channels on YouTube can be tempting, but this approach can actually hinder your growth and be morally wrong.
Copying isn’t always a form of flattery. It can be actually be considered theft. But, the real danger is that it prevents you from...
Published 06/26/23
The YouTube hamster wheel has gotten the best of many of us (myself included.) We want to grow, get more views, get more subs, make more money, etc. But, it all comes at a price. And many people never get there because they focus on the wrong things. A couple weeks ago, I was able to sit down with Justin Brown from Primal Video and talk about just this.
During our interview, Justin broke it all down into 3 things to focus on in order to help you grow a massive YouTube audience for your...
Published 06/19/23
Do you have a product or course that you promote with your Youtube channel? How are your sales? If people aren't buying, it’s likely because you are trying to bombard your audience by asking them to buy the product in every single video. It makes sense to make the pitch every time, but unfortunately, it overwhelms the viewer. Plus, you haven’t provided enough value to earn their trust.
But we have a solution! Using the 3 bucket strategy you can earn the know, like and trust factor that you...
Published 06/12/23
Do you realize that your title and thumbnail could literally make or break your video? It doesn’t matter how incredible your content is, the story you told, or the fancy video editing you’ve done. All that work will go to waste if the title and thumbnail fail to do their job.
We aren't trying to scare you here. But we know how much effort you are putting into your videos and we hate to see them being left unviewed due to having bad titles and thumbnails. But don't worry, we are going to tell...
Published 06/05/23
There is SO much misinformation out there on the YouTube Algorithm. It’s not some big, bad, beast we’re trying to trick or bribe into surfacing our content on YouTube. The algorithm is not out to get you (even if it feels that way sometimes.)
Believe it or not, it's primary goal is to surface your content to the highest number of the right people. - The people who actually want to see it! The confusing part is just figuring out how to properly communicate who those people are to the...
Published 05/29/23
We know, we know. You want to create the best content, for the right person so you can grow your channel and business. But your channel isn't growing, and you don't know why. Well, we do. There is a GOOD chance that you are looking at the creation process backwards.
This mistake has probably not only been causing you frustration, but also confusing your viewers and holding you back from achieving your full potential on YouTube. If you're ready to start creating videos in the most optimal...
Published 05/22/23
First impressions on YouTube are everything. Without clarity, your audience will fail to connect with you and your mission. If they don't instantly know what you are about, potential subscribers will quickly abandon your channel and keep looking for their people.
If that's you, we can help with that. This podcast is all about turning confusion into clarity. We will give you the steps you need to take so that your viewers instantly know who you are and fall in love with your channel.
...
Published 05/15/23
I give you my opinion on YouTube all the time. But, today I want to give you the insider, tried and true opinions of one of the great YouTube experts of our day. If you have been feeling like you're struggling, this conversation is a literal blueprint for your content and how to win at YouTube today.
Links in this Episode
Roberto Blake on YouTube
Roberto Blake on Instagram
Create Something Awesome
Chapt-GPT
Mid-Journey AI
LEAVE A VOICE MESSAGE: Have comments, reactions, questions, a...
Published 05/08/23
Did you know there are two hooks in every video? Crafting these hooks are INCREDIBLY important if you want to keep your viewers watching. If you're losing viewers, this might be a reason why.
Links in this Episode
Example of Loop - https://youtube.com/shorts/H8GSF_1Vsp0?feature=share
Example of How Music Matters - https://www.tiktok.com/@nrecaps.tv/video/7185926924756077829
LEAVE A VOICE MESSAGE: Have comments, reactions, questions, a YouTube tip to share, or just want to say hi? Leave...
Published 05/01/23
After helping thousands of channels over the years with their YouTube strategy, we see the same mistakes from creators over and over and OVER again. Today, we want to share what those mistakes are and how to avoid making them yourself.
Links in this Episode:
https://www.youtube.com/c/AnAlaskaHomestead
https://www.youtube.com/@KetoFocus
https://www.youtube.com/@VideoCreators
JOIN THE POD SQUAD AFTER-PARTY IN VOLLEY: We love answering questions, hearing your feedback, and...
Published 04/24/23
Making videos is fun. But what isn't fun is figuring out WHAT to talk about. And the longer that you've been creating, the less fun this can be. Well, today we are going to put the fun back into ideation.
Creator Spotlight: https://www.youtube.com/c/
JOIN THE POD SQUAD AFTER-PARTY IN VOLLEY: We love answering questions, hearing your feedback, and discussing each podcast episode with you and hundreds of other creators in our video chat Volley space. Join us...
Published 04/17/23
Data can be your best friend or your worst enemy. Data tells a story, but if you don't understand what it's telling you, it can be frustrating at best and misleading at worse. At Video Creators, we have a passion for analytics and we want to help you understand them so you can make the right decisions for your channel.
Links in this Episode:
Creator Spotlight https://www.youtube.com/@TextInChurch
JOIN THE POD SQUAD AFTER-PARTY IN VOLLEY: We love answering questions, hearing your...
Published 04/10/23
Viewers abandoning your content is terrible for your channel. If people leave your content early, they are sending a HUGE negative viewer signal to the YouTube algorithm saying, "People don't like this!" And because of this, your video gets surfaced to less people. Nobody wants that! Thankfully, there are a lot of things we can do to avoid this problem. We will talk about those today.
Links in this Episode:
Creator Spotlight: https://www.youtube.com/@prestonflanikensellscars9640
JOIN...
Published 04/03/23
Maybe you've been using YouTube shorts for awhile or maybe you haven't even bothered with it. But, shorts have changed a lot in the past few months and we want to talk about how you can best leverage them for channel growth. And if you aren't making shorts yet, you're missing out. Today, we will tell you why.
Links in this Episode
Creator Spotlight: https://www.youtube.com/@iCaveDave/
New YPP Ad Rev Program: https://youtu.be/xMs4e9esYkg
YT Support:...
Published 03/27/23
If you're treating your YouTube Channel like a business, something that goes hand-in-hand with that is an email list. Do you have an email list for your channel? Do you know how to grow it? Do you need convincing that it's a good idea to have one? We will discuss all of that today.
Links in this Episode
Three Bucket Strategy Video: https://youtu.be/5PgDUaef30Q
Sub for Sub video: https://youtu.be/Qh0NhsDeBqs
Free Guide: ...
Published 03/20/23