In this episode, Jacob Lindberg meets with Bradley Duke, CEO of ETC Group, a European provider of exchange-traded crypto products. Bradley has spent most of his career in regulated Financial Services as well as young technology companies. He worked for investment bank Jefferies at their offices in New York, Paris and London, and then at the trading powerhouse KCG in London where he headed the team at Knight Direct Europe. Bradley co-founded fin-tech and payments company Zapper and most recently was CEO of the UK branch of the investment bank BCS Global Markets. Jacob and Bradley talk about crypto exchange-traded products, the quality of carbon credits, and Bitcoin's energy consumption. They also exchange views on ESG and the importance of staying innovative in the increasingly competitive crypto ETP industry. Lastly, they discuss why the message behind Bitcoin and crypto-assets is important but easy to forget if you are from a developed country.