Marketing is vital to the success of any business, because it's how you connect, communicate and ensure that customers feel comfortable spending their hard earned money with you. In this episode, Kelsey makes her Marketing Trends & Predictions for 2024!Including:1. The Importance of Adapting to Social Media Trends- The evolution of social media into publishing platforms- How algorithms favor in platform content creation- Example of using Instagram for broadcasts instead of redirecting viewers elsewhere2. The Need for Genuine Social Interaction on Social Media Platforms- The shift from social media as simply a marketing tool to a platform for genuine interactions- The unpredictability and constant changes in social media algorithms- The emphasis on generating good, engaging content over gaming the system3. The Significance of the Founders Health in Marketing Your Business- The increasing popularity of topics like biohacking and morning routines4. Importance of Clear Positioning and Effective Communication- The need for clear messaging for successful marketing5. The Role of Conversion and Sales in Marketing- The emphasis on having an effective sales process- The importance of a complete marketing funnel, including upselling and customer nurturing- The impact of neglecting the sales process on income6. The Resurgence of In-Person Events in Marketing- The success of businesses offering a blend of online and offline programming- The crucial role of primal human connections in business success- The effectiveness of hosting in-person events and retreats over online optionsKelsey Reidl is a Small Business Marketing Coach with a special interest in Social Media Growth, Search Engine Optimization and Direct Response Marketing Strategy.After a decade working in Business Development & Marketing Roles for some of Canada’s Top Health Food Brands, Kelsey decided to leave the corporate world so that she could work with Small Businesses and help them adopt The Essential Marketing Success Principles, so that they can work with more clients, generate more cash, and bring the FUN back into marketing.Through her courses, coaching, and her podcast Visionary Life, she inspires entrepreneurs to challenge the status quo, connect with customers in creative ways, and to never settle for mediocre marketing campaigns.-Connect With Kelsey |https://www.kelseyreidl.com/Join The Mastermind |https://www.kelseyreidl.com/mastermindApply for 1:1 Coaching |https://www.kelseyreidl.com/visionary-marketing-coaching