In this episode, I speak with Willem Gous about how aspiring entrepreneurs can shift their mindset to unlock their entrepreneurial potential. As the founder of The Human Entrepreneur, Willem helps people to become self-employed through entrepreneurship training and building a business to become financially sustainable. Willem Gous, an entrepreneur for more than 25 years and ASEB (African Startup Ecosystem Builder Awards) Startup Mentor of the Year 2023 South Africa, is a South African entrepreneur who developed a recipe for job creation in Africa. In his business, The Human Entrepreneur, he works with unemployed people in townships. He helps them develop the right mindset, mental fitness, and rhythm of success to start a profitable business with customers without external funding in just 5 weeks. His focus on micro-entrepreneurship continues with his latest book, “Side Hustle Success - A Low-Cost, Low-Risk Way to Make More Money in 5 Easy Steps”. Written for Africa, easy, simple and contextual to the African continent, it focuses on awakening the entrepreneurial spirit in schools, universities and communities. Website: https://TheHumanEntrepreneur.org    LinkedIn: http://za.linkedin.com/in/willemgous