Engagement, Bridal Shower, Bachelor/Bachelorette...there is A LOT of celebrating to do before your wedding day! Jeffra Trumpower, Senior Creative Director at WeddingWire, shares her advice on how to plan and enjoy all of the parties leading up to your big day.  Get to know Jeffra: As part of her role at WeddingWire, Jeffra leverages her keen eye for detail and visual aesthetic to constantly identify new wedding trends for engaged couples in the U.S -- from floral arrangements and bridal dress silhouettes to creative food options and new venue styles that deviate from traditional norms. After a decade in the wedding industry, Jeffra is an invaluable resource for couples and vendors, providing perspective on the latest trends and unique ways couples can personalize their special days. Jeffra oversees the video production and creative teams, driving success for the company through content and visual marketing efforts. She loves reviewing WeddingWire ‘real weddings’ content to see how engaged couples are taking a cue from the year’s trends and adding personal touches to make the day their own. Jeffra holds a degree in communication and studio art from the American University. She was recently interviewed on the TODAY Show, The Weather Channel, and Great Day Washington, and she has spoken at several large industry events including Create + Cultivate, The Special Event Conference, and WeddingWire World. Follow WeddingWire on Facebook, Twitter, Pinterest and Instagram! This has been a production of Evergreen Podcasts. A special thank you to Executive Producers David Moss, Gerardo Orlando, Production Director Brigid Coyne and Audio Engineer Eric Koltnow Learn more about your ad choices. Visit megaphone.fm/adchoices