This week, Jared explores the meaning of innovation with Robert Huber, Twisthink's Chief Strategy Officer, as he shares insights about the purposeful nature of innovation. He highlights the crucial role of user experience in propelling innovation and the vital step of refining the process for optimal outcomes. Additionally, Robert stresses how pursuing hobbies outside of work can be instrumental in fostering innovative thinking and provides valuable advice for those aspiring to innovate. Join us for an enlightening discussion!