This episode of Winning IR discusses how to use your earnings call to strategically grow your audience and disseminate your company story. Jason Fooks, SVP of Investor Relations & Marketing, joins Mark Fasken to share the learnings from the nearly 100 earnings calls he’s done in his tenure. Listen to the episode or read the transcript to learn more about: Why are earnings calls so important, and how can IR teams make the most of them?Why and how IROs can grow the audience for earnings calls.Deciding the key themes to cover during your earnings call.How to frame positive and negative earnings results.How to prepare for an earnings call to ensure everything runs smoothly?How to work with the management team to deliver a compelling presentation?How have the expectations for earnings calls changed over the last several years?