ESG remains high on the priority list for investor relations, but what does that mean to your everyday workflows? In this episode of Winning IR, Mark Fasken and Jordyn Eskijian, Program Manager, Investor Relations & ESG at H&R Block, sit down to talk about aligning purpose and performance through ESG to add shareholder value and create positive impact..  Listen to the full episode to learn more about: What motivated H&R Block to implement an ESG strategyThe platforms and frameworks to prioritizeAdapting your ESG strategy to respond to evolutions in the spaceThe biggest obstacles in managing an ESG strategyBuilding relationships with the rating agenciesHow ESG adds shareholder valueHow ESG impacts investor targeting performanceHow to measure your ESG progressAbout our guest Jordyn Eskijian is currently the Program Manager, Investor Relations & ESG at H&R Block. Prior to her current role, Jordyn held various financial, accounting, and data science roles within the company. Jordyn was recently named to NIRI’s Rising Leaders Under 40 list, and is the Programs Chair of the Kansas City Chapter Board.  Winning IR is brought to you by Irwin. For more winning ideas, subscribe to Winning IR wherever you get your podcasts. For more information, visit getirwin.com/winning-ir