Bringing New Product Lines to Market with Jenna Crane, Director of Product Marketing at Klaviyo
Description
Jenna began her career in journalism and now leads the PMM team at Klaviyo. Her and Mary discuss strategizing and bringing new product lines to market, one of Jenna’s specialties. She is passionate and skilled at bringing new product lines to the market and especially enjoys storytelling. In this interview you’ll hear advice on evaluating the success of a product launch, recognizing the evolution of your product line and company narrative, how to structure your team and champion your own success in the tech world.
Connect with Jenna on LinkedIn.Join Jenna on Sharebird.
Questions covered in this episode:
1:13 Opening Question: Can you take us back to a moment in your career or your life where you had to step outside of your comfort zone?
3:01 What are your roles in Zendesk?
5:13 Can you talk about what Zendesk is actually doing with AI?
11:30 Can you talk...
Published 06/18/24
Questions covered in this episode:
01:10 To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? What was the experience like, and how did it contribute to your personal or professional growth? 04:48 How is your role like as a Senior...
Published 06/11/24